Wednesday, April 06, 2005

$17.9 million FSBO listing on eBay

Online services capturing do it yourself crowd

For-sale-by-owner listings are not new on the Internet, but more and more online services are giving consumers access to Web exposure. Even luxury home sellers are trying their luck at the FSBO strategy. A $17.9 home listing is usually handled by a high-end, luxury Realtor who has contacts around the world and access to unique marketing like the Sotheby's network. Now with a few keystrokes, the home can be listed on well-trafficked sites like eBay.

Of course, there isn't any evidence that these self-service options work. Historically, FSBOs have been a small part of the market and there isn't any proof that the Web has spawned a new generation of for-sale-by-owner closed sales.

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