Monday, October 04, 2004

Real estate discounter expands again

Help-U-Sell franchises now in nearly all 50 states

Help-U-Sell Real Estate announced Thursday that it has broken the 600-franchise mark, expanding its reach to more than 46 states nationwide.

Opening a new office, on average, every 48 hours, Help-U-Sell has boasted a 30 percent growth rate over the past five years, according to a company statement.

Help-U-Sell Real Estate's fee-for-service model allows sellers to select and pay for only the services they want, making it the middle ground between the "For Sale By Owner Model" where sellers do all of the work and pay nothing and traditional brokers that do everything and charge upwards of 6 percent of the sale of the home.

"Sellers want flexibility and affordability when it comes to the real estate process and they're gravitating toward alternative real estate models to get these things," said Help-U-Sell President Rick O'Neil. "Our success stems from our ability to give consumers choices something they've never had before. And our numbers are clearly reflecting this."

The company also attributes its growth to the recent appointment of several new regional directors that were hired to bring individual support and training to offices in their territories. The organization currently has more pending and expects to add at least a dozen more by the end of the year.

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